The boating sector is transforming significantly as global issues become more pressing. There has been increased investments in the blue economy, education, and new EU regulations to combat greenwashing.
At Boatbookings, we advocate for these positive changes. Our last blog was on our commitment to empowering a green yacht charter industry, so this week, we are exploring how other current developments are helping improve the industry.
The Blue Economy
As industries worldwide recognize the oceans’ economic potential, the blue economy has emerged as a focus. The term encompasses various maritime-based activities, from renewable energy and marine transportation to coastal tourism.
Recent data shows that investments in the blue economy are on the rise. Driven by the need to harness the ocean’s resources more sustainably. The EU recently pledged to invest €1 billion in alternative fuels. These investments create new opportunities for the yachting industry to innovate and adopt more eco-friendly practices. From developing electric and hybrid propulsion systems to using recyclable materials in boat building.
Tackling Greenwashing
The EU has also taken action to address the challenge of greenwashing, the practice of making misleading or exaggerated claims about a product or service’s environmental benefits. The new EU Green Claims Directive aims to bring more transparency and accountability to companies’ communication of environmental credentials.
This will encourage yacht manufacturers and other industry players to substantiate any green claims, ensuring that the messaging aligns with the impact of operations. The Directive will accelerate the industry’s transition to more sustainable practices.
Upskilling For Greener Boating
The recently announced EU-funded project focuses on facilitating the skills needed for the green energy transition in the maritime industry. Through targeted training programs and collaboration, this initiative equips maritime sector professionals with the knowledge and expertise required to drive sustainable change. This upskilling through the TEcoNaut project is vital to ensure businesses can facilitate positive changes. The project has recently stated that the development of green technology in boatbuilding can only be achieved through collaboration among higher education institutions.
Investing in upskilling initiatives and greener technology while ensuring transparency are vital factors for a more sustainable boating industry. Contact one of the Boatbookings team to discuss your next yacht charter needs and learn about our greener alternatives, such as our greener crewed charter catamarans.